Gillette M3 Power European launch
Brief - Gillette launched their latest M3Power razor across multiple European territories and required a multi language multimarket web presence.
Solution - Fantastic Thinking designed a core English template bestowing the virtues of M3Power brand whilst educating and engaging the target audience through interactive content. Once the master site was agreed local market sites were translated, localised and rolled out offering Gillette cost, management and time efficiencies.
- Results - Activated in 12 markets / 14 languages
